diff --git a/internal/database/migrations/20260603031237_block_marketing_overconsume_telur.down.sql b/internal/database/migrations/20260603031237_block_marketing_overconsume_telur.down.sql
new file mode 100644
index 00000000..d3d685cd
--- /dev/null
+++ b/internal/database/migrations/20260603031237_block_marketing_overconsume_telur.down.sql
@@ -0,0 +1,17 @@
+BEGIN;
+
+-- Revert the TELUR / TELUR_GRADE marketing over-sell block. Removing these rows
+-- makes resolveOverConsume() fall back to the default allow rule again (the
+-- post-20260313061525 behaviour). The reasons are unique to this migration, so
+-- the DELETE only touches rows created here.
+
+DELETE FROM fifo_stock_v2_overconsume_rules
+WHERE lane = 'USABLE'
+  AND function_code = 'MARKETING_OUT'
+  AND flag_group_code IN ('TELUR', 'TELUR_GRADE')
+  AND reason IN (
+      'fifo_v2_exception_marketing_block_telur',
+      'fifo_v2_exception_marketing_block_telur_grade'
+  );
+
+COMMIT;
diff --git a/internal/database/migrations/20260603031237_block_marketing_overconsume_telur.up.sql b/internal/database/migrations/20260603031237_block_marketing_overconsume_telur.up.sql
new file mode 100644
index 00000000..870fde89
--- /dev/null
+++ b/internal/database/migrations/20260603031237_block_marketing_overconsume_telur.up.sql
@@ -0,0 +1,54 @@
+BEGIN;
+
+-- Restore the marketing over-sell block for TELUR and TELUR_GRADE only.
+--
+-- Migration 20260313061525 narrowed the MARKETING_OUT over-sell block to
+-- flag_group_code='AYAM' and deactivated the global rule. That left TELUR /
+-- TELUR_GRADE with no matching block, so resolveOverConsume() fell back to the
+-- default rule 'fifo_v2_default_allow' (allow_overconsume=TRUE) and egg
+-- Delivery Orders could over-sell silently into marketing_delivery_products.pending_qty.
+--
+-- These rules make resolveOverConsume('TELUR'|'TELUR_GRADE','MARKETING_OUT') = FALSE,
+-- so an egg DO that exceeds available stock is REJECTED (ErrInsufficientStock)
+-- instead of being recorded as pending. Scope is "Telur saja" — AYAM and
+-- transfer behaviour are intentionally left unchanged.
+--
+-- NOTE: run the total_used reconciliation (cmd/reconcile-fifo-total-used) BEFORE
+-- applying this in production. Enabling the block while phantom total_used still
+-- inflates consumption would reject otherwise-valid egg orders.
+
+INSERT INTO fifo_stock_v2_overconsume_rules(flag_group_code, function_code, lane, allow_overconsume, priority, reason, is_active)
+SELECT 'TELUR', 'MARKETING_OUT', 'USABLE', FALSE, 20, 'fifo_v2_exception_marketing_block_telur', TRUE
+WHERE NOT EXISTS (
+    SELECT 1 FROM fifo_stock_v2_overconsume_rules
+    WHERE lane = 'USABLE'
+      AND function_code = 'MARKETING_OUT'
+      AND flag_group_code = 'TELUR'
+      AND reason = 'fifo_v2_exception_marketing_block_telur'
+);
+
+UPDATE fifo_stock_v2_overconsume_rules
+SET allow_overconsume = FALSE, priority = 20, is_active = TRUE
+WHERE lane = 'USABLE'
+  AND function_code = 'MARKETING_OUT'
+  AND flag_group_code = 'TELUR'
+  AND reason = 'fifo_v2_exception_marketing_block_telur';
+
+INSERT INTO fifo_stock_v2_overconsume_rules(flag_group_code, function_code, lane, allow_overconsume, priority, reason, is_active)
+SELECT 'TELUR_GRADE', 'MARKETING_OUT', 'USABLE', FALSE, 20, 'fifo_v2_exception_marketing_block_telur_grade', TRUE
+WHERE NOT EXISTS (
+    SELECT 1 FROM fifo_stock_v2_overconsume_rules
+    WHERE lane = 'USABLE'
+      AND function_code = 'MARKETING_OUT'
+      AND flag_group_code = 'TELUR_GRADE'
+      AND reason = 'fifo_v2_exception_marketing_block_telur_grade'
+);
+
+UPDATE fifo_stock_v2_overconsume_rules
+SET allow_overconsume = FALSE, priority = 20, is_active = TRUE
+WHERE lane = 'USABLE'
+  AND function_code = 'MARKETING_OUT'
+  AND flag_group_code = 'TELUR_GRADE'
+  AND reason = 'fifo_v2_exception_marketing_block_telur_grade';
+
+COMMIT;
diff --git a/internal/modules/marketing/services/deliveryorder.service.go b/internal/modules/marketing/services/deliveryorder.service.go
index d442f457..2cdf2ec6 100644
--- a/internal/modules/marketing/services/deliveryorder.service.go
+++ b/internal/modules/marketing/services/deliveryorder.service.go
@@ -964,7 +964,10 @@ func (s deliveryOrdersService) consumeDeliveryStock(ctx context.Context, tx *gor
 		marketingProduct.ProductWarehouseId,
 		resolveMarketingAsOf(deliveryProduct.DeliveryDate, deliveryProduct.CreatedAt),
 	); err != nil {
-		return fiber.NewError(fiber.StatusBadRequest, fmt.Sprintf("Insufficient stock for product warehouse %d: %v", marketingProduct.ProductWarehouseId, err))
+		if errors.Is(err, fifoV2.ErrInsufficientStock) {
+			return fiber.NewError(fiber.StatusBadRequest, "Stok tidak mencukupi untuk memenuhi permintaan delivery order ini")
+		}
+		return fiber.NewError(fiber.StatusBadRequest, fmt.Sprintf("Gagal mengalokasikan stok: %v", err))
 	}
 
 	refreshed, err := deliveryProductRepo.GetByID(ctx, deliveryProduct.Id, nil)